Execute Magazine

Artist Self-Deception 

The dictionary defines self-deception as "allowing oneself to believe that a false or unvalidated feeling, idea, or situation is true."

Self-deception is the most common reason why artists fail. They believe they don't deserve success.

Yet thanks to some self-motivation and studying the habits of successful people, you can turn things around.

Dedicating hours to sales may only be worth it.

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You cannot network with potential customers if you're spending all day at your studio painting.

Try assigning a day per week to go out and connect with new people to get more sales.  

It's also crucial to meet with prospects and present your art.

The only way you can do this is by considering the importance of marketing your art online and offline.