Execute Magazine
Artist Self-Deception
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The dictionary defines self-deception as "allowing oneself to believe that a false or unvalidated feeling, idea, or situation is true."
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Self-deception is the most common reason why artists fail. They believe they don't deserve success.
Yet thanks to some self-motivation and studying the habits of successful people, you can turn things around.
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Dedicating hours to sales may only be worth it.
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You cannot network with potential customers if you're spending all day at your studio painting.
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Try assigning a day per week to go out and connect with new people to get more sales.
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It's also crucial to meet with prospects and present your art.
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The only way you can do this is by considering the importance of marketing your art online and offline.
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